Ivana Kujundžić Lelas
(usluge)
Brend identity
Social
(sažetak)
Ivana is an NLP coach helping women in education, especially teachers under stress, build resilience, confidence, and a stronger professional presence.
The brand is rooted in the idea of finding the courage to be yourself and to find your own way (choosing to be a circle in a world that often expects you to be a square).
(SURADNICI)
(godina)
2025

When Ivana saw that her visual identity didn’t reflect her brand anymore, she reached out.
Together, we created a new visual identity and Instagram visuals, which now serve as the brand’s main communication channel.

The logo combines a symbol and wordmark, with the square representing external expectations, and the shapes within reflecting individuality and the courage to stay true to yourself.
The palette blends warm neutrals for a sense of calm and safety with a darker base for depth and strength, while a brown accent adds warmth and authenticity.
The typeface Neue Montreal brings a clean, modern feel that supports clear, and approachable communication.




Riječi nakon suradnje
( koje su mi ispunile <3 )
“Thank you so much! You’ve elevated my brand to a whole new level through the visuals, imagery, and logo. ”
Ivana Kujundžić Lelas
Coach za female educators
